Theo is a London-based strategist, born in Leicester, whose practice is about making the complex simple. With an approach that blends creativity and rigour, he leads with purpose and a sharp understanding of the cultural landscape. He builds brands that endure and worlds that flex and wants to work on things with meaning.
Experience
GentleForces
Senior Strategist
Aug 2021 – Present
Soft Stuff
Founder
Jul 2022 – Present
ACNE London
Strategist
Nov 2020 – Jul 2021
Futurimpose
Strategist
Aug 2020 – Nov 2020
Superimpose
Junior Strategist
Mar 2020 – Jul 2020
Superimpose
Account Manager
Oct 2018 – Mar 2020
Iris
Community Engagement Manager, adidas GLITCH
Oct 2017 – Sep 2018
adidas Group
Social & PR Intern, adidas Originals
Feb 2017 – Aug 2017
Awards
Morning People Fund, winner, 2025
Somerset House Black Business Incubator, 2024
Hola Brand Strategy Scholarship, 2024
APG Strategy Fundamentals, 2023
Contact
theothatworks@gmail.com